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Deep-Dive Marketing Resources for Lawyers

What Separates Fast Growing Law Firms Versus Those That Stagnate

What Separates Fast Growing Law Firms Versus Those That Stagnate?

A law firm partner recently asked me an interesting question. Since I’ve worked with hundreds of firms of all sizes, and practice areas, she wanted…

Read More What Separates Fast Growing Law Firms Versus Those That Stagnate?Continue

Google’s Algorithm Changed For My Law Firm, What Should I Do

Google’s Algorithm Changed For My Law Firm, What Should I Do? 

Every week, at least one of my clients sends me a panicked message. “Help! Google has changed their algorithm. What should I do to keep…

Read More Google’s Algorithm Changed For My Law Firm, What Should I Do? Continue

What are the Best Ways for Law Firms to Use LinkedIn_

What are the Best Ways for Law Firms to Use LinkedIn?

Do you want an easy way to keep your firm to top of mind with professional referral sources? LinkedIn is the platform to do that….

Read More What are the Best Ways for Law Firms to Use LinkedIn?Continue

Why You Should Use Videos in Your Marketing Strategy For Your Law Firm

Why You Should Use Videos in Your Marketing Strategy For Your Law Firm

Using video as part of your marketing is one of the most important things you can do today to grow your firm. Why? As the…

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Why Am I Not Seeing A Strong ROI On My Google Ads For My Law Firm?

Why Am I Not Seeing A Strong ROI On My Google Ads For My Law Firm?

Google ads hold a lot of potential for law firms. So when you invest $1,000, $5,000 or $10,000 a month, you expect to see results….

Read More Why Am I Not Seeing A Strong ROI On My Google Ads For My Law Firm?Continue

For Lawyers 3 Things You Should Consider Before Implementing Facebook Ads In Your Marketing

For Lawyers: 3 Things You Should Consider Before Implementing Facebook Ads In Your Marketing

Are Facebook ads really worth the money for law firms? You may have had a marketing company tell you that you must incorporate social media…

Read More For Lawyers: 3 Things You Should Consider Before Implementing Facebook Ads In Your MarketingContinue

_Lawyers, It’s Time To Stop Paying Your Marketing Agency For Backlinks

Lawyers, It’s Time To Stop Paying Your Marketing Agency For Backlinks

You’ve probably had some marketing agency try to sell you on the value of backlinks. Or you may have read that link-building and backlinks make…

Read More Lawyers, It’s Time To Stop Paying Your Marketing Agency For BacklinksContinue

3 ways For Law Firms to Have a Great Relationship with Your Marketing Agency

3 Ways For Law Firms to Have a Great Relationship with Your Marketing Agency

You will only get the most from the investment in your law firm marketing efforts if you have a great relationship with your marketing agency….

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When Should You Fire Your Marketing Agency For Your Law Firm

When Should You Fire Your Marketing Agency For Your Law Firm

If you’re reading this blog, you’re probably not entirely happy with the marketing agency you work with. Or maybe you are, but you’re wondering whether…

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How Much Are You Willing To Pay For a New Client For Your Law Firm

How Much Are You Willing To Pay For a New Client For Your Law Firm?

If you could write a check that was guaranteed to get you a new client, what would the amount of that check be? To put…

Read More How Much Are You Willing To Pay For a New Client For Your Law Firm?Continue

What Social Media Platform Is Going to Get Me The Most Clients For My Law Firm

What Social Media Platform Is Going to Get Me The Most Clients For My Law Firm?

As a legal marketing strategist experienced in web marketing, I get asked all the time about social media. A common question is, “Which platform should…

Read More What Social Media Platform Is Going to Get Me The Most Clients For My Law Firm?Continue

3 Ways to Write a Great Lawyer Bio

3 Ways to Write a Great Lawyer Bio

The “About Me” or Bio page is one of the most important pages on your website. You want to make it as powerful as it…

Read More 3 Ways to Write a Great Lawyer BioContinue

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