Management of Google Business Profile/Google My Business for Law Firms
The useful free tool originally known as Google My Business and now rebranded as Google Business Profile offers law firms an additional way to increase and enhance their online presence in search results. A law firm’s business profile is managed separately from SEO efforts, and can offer some outstanding benefits when properly optimized.
LaGrande Marketing manages Google Business Profiles to take advantage of opportunities to showcase the best qualities of law firms. Because a Google Business Profile can appear more prominently in search results than regular listings, a well-managed profile offers unparalleled advantages to law firms looking to increase their visibility in local searches.
Get Started Right
The team at LaGrande Marketing can set up your firm’s Google Business Profile with information and visual media aimed to produce the best results. We then manage Google’s thorough verification process to ensure that accurate, advantageous data is reflected prominently.
Optimizing Your Profile
Because a law firm’s Google Business Profile can serve as such a valuable tool for local marketing, we continually strive to improve the profile to increase visibility and ranking in local search results. The Google Business Profile features client reviews prominently, so we work with firms to help them develop a culture that encourages the production of positive reviews from clients on a regular basis. We also help implement technical systems that promote and aid in the provision of reviews.
LaGrande Marketing also works behind the scenes to improve local SEO, including optimizing local citations and building high-quality backlinks.
Analysis and Reporting
Our team can track and analyze the performance of your Google Business Profile using a variety of metrics. Then we make recommendations for optimization and help implement selected options.
Let LaGrande Marketing Help You Harness the Power of Your Google Business Profile
When a law firm’s Google Business Profile is managed to optimize benefits, the Profile can essentially operate as a free source of advertising that showcase’s a firm’s top standing in the community. At LaGrande Marketing, we understand how to use this powerful tool to best advantage on behalf of our legal clients. Contact us today to learn how we could leverage the power for your law firm.