Get Your Law Firm Found on Bing with Smart SEO
Connect with Bing’s 140 million users and its high-income audience. We capture this market for you now while positioning your firm to be a trusted source for the AI-powered search of tomorrow.


Our Six-Step Bing SEO Framework for Law Firms
Holistic Keyword Analysis
We analyze your top-performing (and most expensive) keywords on Google to identify high-value, lower-cost opportunities on Bing, maximizing your overall budget and impact.
Bing-Specific Optimization
We optimize your site for Bing’s unique algorithm which values different factors than Google, while ensuring your core SEO foundation remains strong and secure for all search engines.
Unified Local Presence Management
We manage and sync your Google Business Profile and Bing Places for Business in tandem, ensuring consistent branding and capturing local clients on both major platforms and their map services.
Cross-Platform Content Strategy
We develop authoritative content that is crafted to answer client questions and rank on both search engines, building your firm’s credibility across the entire digital landscape.
AI Chat & Conversational Search Optimization
We position your firm to be the authoritative answer on AI platforms like ChatGPT and Microsoft Copilot. Since these powerful services use the Bing index for their real-time data, our targeted Bing SEO strategy is critical to ensuring you are visible and trusted, capturing high-intent clients from the fastest-growing search channel.
Integrated Performance Reporting
You receive one clear, comprehensive report. We don’t just show you Bing data in isolation; we show you how our integrated strategy is lowering your overall client acquisition cost and increasing your total number of qualified leads from search.
What Lawyers Say About Us
We can’t say enough great things about Lagrande Marketing! Natalia and Teresa have been incredible partners in supporting our immigration law firm with all our marketing efforts. Their…
professionalism, creativity, and responsiveness have taken our marketing strategy to the next level. From managing our social media presence to designing impactful campaigns, they ensure our message is clear, compelling, and always on point. Natalia’s attention to detail and Teresa’s innovative ideas have truly made a difference in how we connect with our audience.
If you’re looking for a marketing team that genuinely cares about your success and works tirelessly to achieve your goals, look no further than Lagrande Marketing. Thank you, Natalia, Teresa, and team for everything you do! ????
Highly recommend! ????
Dario Castaneda
N400 Harbor Immigration Law
Lagrande Marketing is absolutely amazing! I have had the pleasure of working with them for a few years now on various projects, and they have never disappointed. The entire team is incredibly…
knowledgeable, professional, and always willing to guide me with patience through the nuances of marketing. Their expertise and dedication to excellence consistently deliver exceptional results. If you’re looking for a team that truly understands marketing and goes above and beyond, Lagrande Marketing is the one to trust! Highly recommend!
Thank you Shawn, Teresa and Andrea– For all your hard work.????
Tina Nelson
Wogwu Law
Chris Jackman
Jackman Law Firm
I hired LaGrande Marketing to support our marketing strategy and social media. SUPER HAPPY with how it’s been going along. I’ve regularly worked with Teresa, Arianna and Shawn… who are present for our weekly meetings. I’ve referred two colleagues their way. the highest praise!
MoreMichael Blacksburg
Blacksburg Law
Teresa, Kendall, and the rest of the team at LaGrande are above average in every element in the marketing world. They are one of the best investments we’ve made as a law firm.
Michael Fleshman
Woods & Bates, P.C.
We can’t say enough great things about Lagrande Marketing! Natalia and Teresa have been incredible partners in supporting our immigration law firm with all our marketing efforts. Their…
professionalism, creativity, and responsiveness have taken our marketing strategy to the next level. From managing our social media presence to designing impactful campaigns, they ensure our message is clear, compelling, and always on point. Natalia’s attention to detail and Teresa’s innovative ideas have truly made a difference in how we connect with our audience.
If you’re looking for a marketing team that genuinely cares about your success and works tirelessly to achieve your goals, look no further than Lagrande Marketing. Thank you, Natalia, Teresa, and team for everything you do! ????
Highly recommend! ????
Dario Castaneda
N400 Harbor Immigration Law
Lagrande Marketing is absolutely amazing! I have had the pleasure of working with them for a few years now on various projects, and they have never disappointed. The entire team is incredibly…
knowledgeable, professional, and always willing to guide me with patience through the nuances of marketing. Their expertise and dedication to excellence consistently deliver exceptional results. If you’re looking for a team that truly understands marketing and goes above and beyond, Lagrande Marketing is the one to trust! Highly recommend!
Thank you Shawn, Teresa and Andrea– For all your hard work.????
Tina Nelson
Wogwu Law
Chris Jackman
Jackman Law Firm
I hired LaGrande Marketing to support our marketing strategy and social media. SUPER HAPPY with how it’s been going along. I’ve regularly worked with Teresa, Arianna and Shawn… who are present for our weekly meetings. I’ve referred two colleagues their way. the highest praise!
MoreMichael Blacksburg
Blacksburg Law
Teresa, Kendall, and the rest of the team at LaGrande are above average in every element in the marketing world. They are one of the best investments we’ve made as a law firm.
Michael Fleshman
Woods & Bates, P.C.
Shawn Leamon and the staff at LaGrande Marketing are top-notch professionals that provide quality service for a fair and reasonable price. We have worked with Shawn… for over a year now and have seen an marked improvement in our marketing efforts. I would highly recommend the LaGrande team to anyone looking to quickly and effectively expand their marketing efforts!
MoreBryce Hopson
McCraw Law Group
Working with Teresa has been an absolute delight! She possesses a remarkable ability to anticipate needs even before they arise. Whether anticipating project requirements… or potential challenges, she consistently stays one step ahead, ensuring that everything flows seamlessly and the team works as one. Teresa’s professionalism and warmth make her an absolute pleasure to work with. Her genuine care for her clients and dedication to delivering top-notch results shine through in every interaction.
MoreTim Bliss
Tim Bliss Law
I have been impressed with the continual hands on approach. They take my ideas, they challenge me, and it is providing GREAT results!
Andrew Rowe
Andrew Rowe Law
My firm has been working with Shawn Leamon at LaGrande Marketing for some time now. His services have gone well beyond our expectations. Even though Shawn understands… traditional marketing techniques and strategies, he doesn’t stick to the textbook. Each time I meet with him, he has a new idea, a new strategy, a new fix. He’s also extremely good at automating your marketing, so that the attorneys can spend more time elsewhere. Highly recommended!
MoreLarry Hance
Hance Law
I recently participated in a webinar where Shawn presented. His presentation was informative, concise, and impressive. I already reached out to set up a consultation. I am looking forward to working with Shawn and his team.
Christopher Payne
PayneLess Law
Shawn has been excellent! He is extremely communicative and responsive. Working with Shawn has been a significant improvement when compared to my work with previous marketing… companies. I feel like I am working with a pro who is part of my own team. I am so thankful to be working with Shawn and only wish I had found him sooner!
MoreLaura Gillis
Legillis Law
Why Bing SEO for Lawyers?
Lower Organic Competition
Escape the hyper-competitive Google search results. On Bing, the organic competition for valuable legal keywords is significantly lower, allowing us to achieve higher rankings for your firm faster and more efficiently.
Reach a Higher-Value Audience
Capture the clients your competitors are ignoring. Bing’s network of 140 million daily users is more mature, has higher disposable income, and makes up nearly 30% of all U.S. desktop searches, where serious legal research begins.
Future-Proof Your Firm with AI Visibility
The future of search is conversational. We position your firm on the Bing index, the critical data source for AI chatbots like ChatGPT and Microsoft Copilot. When potential clients ask AI for help, your firm will be the trusted answer.
Achieve Full-Market Search Dominance
A Google-only strategy leaves a major flank exposed. Our integrated approach ensures you are visible and authoritative across both major search engines, solidifying your brand and capturing qualified leads from the entire search landscape.
You’re in Good Company
Choosing the right marketing partner is a critical decision. We are proud to have earned the trust of 100+ law firms nationwide. Our mission is to build that same long-term, results-driven partnership with you, starting with a holistic search presence.
Grow Your Law Firm With 360° Marketing
PPC Advertising
Reach the right audience instantly with strategic pay-per-click campaigns on Google, Facebook, & LinkedIn.
Referral Generation
Encourage colleagues and existing clients to bring in new business through referrals.
Event Marketing
Network and build relationships at industry events and conferences.
Frequently Asked Questions
Have questions about Bing SEO for your law firm? We’ve got the answers. Below, we’ve addressed some of the most common inquiries we receive.
Ready to Attract More Clients?
Get a Free Consultation from our SEO Experts.
A short call is all it takes to see whether Bing SEO fits your growth goals. No long-term contracts, just honest guidance and the option to let us handle the heavy lifting. To contact us, please email support@lagrandemarketing.com or complete the form.